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Hi, I'm Eugene — and this is how I actually make money online.

I've made over $1.4 million since 2020 running my own affiliate websites. I share exactly how I do it across my social media and courses, where I teach everyday people to do the same using my tactics — only what works right now, never outdated stuff that stopped working years ago.

$1.4M+
Earned from my own affiliate websites
Since 2020
Building affiliate income full-time
30+
Sites built & scaled in my portfolio
Now
Only current tactics — nothing outdated

Watch the full interview

My story, how I got into digital marketing, and how I started making money online — all in one sitting.

≈ 1 hour Tip: click any chapter below to jump straight to that part of the video.
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Tap a chapter and the video above jumps to that moment.

From a fitness blog to $1.4M online

Eugene Madondo

I'm a South African SEO specialist, consultant, and digital entrepreneur. My online journey started back in 2012 at university, when I launched a fitness blog to share what I was learning. Within a year it was pulling around 100,000 monthly page views and earning a few thousand rand a month — small money, but it changed how I saw the internet.

That lesson pulled me out of Civil Engineering and into digital marketing. I learned blogging, Facebook ads, technical SEO, local SEO, on-page SEO, and link building across startups, agencies and tech companies — eventually becoming an SEO manager at a crypto startup and then building a six-figure-per-month consulting business during COVID.

Today I run my own portfolio of affiliate websites and have earned over $1.4 million online. I share exactly how I do it across my social media and through my courses, where I teach people to build the same kind of income using my tactics. The one rule I never break: I only teach what's working right now. No recycled advice, no strategies that died two algorithm updates ago.

★ Why I built this page

If you've just found me, this is the fastest way to understand who I am and how this actually works. Watch the interview, skim the chapters, and if you want the exact starting plan — grab The Borrowed Playbook below.

Free Guide

The Borrowed Playbook

Exactly what I would do if I were starting out in affiliate marketing today — with little to no money. It's built around one idea most beginners miss:

  • How to borrow the social media strategies already working for other products and offers
  • How to start with little or no budget instead of waiting until you "can afford it"
  • The exact first moves I'd make in 2026 — not the outdated advice everyone else repeats
Get the Borrowed Playbook free →